50-12-2, Level 12, Wisma UOA
50 Jalan Dungun Damansara Heights
50490 Kuala Lumpur, Malaysia
At over 2.2 billion people, the Council’s South and Southeast Asia office is the largest region by population. It is a region of extreme diversity. Diversity in political and government structures, ethnicity, culture and incomes, make it one of the most unique and challenging operating environments in the world. Nevertheless, it is also home to some of the world’s fastest growing economies and most prosperous wealth builds. As a result, the Council has been instrumental in the technical capacity building of both compound feed manufacturers and end users.
As the industry rapidly sophisticates and develops, a “one size fits all” approach is no longer seems practical. A huge dichotomy in technology, capital and knowledge calls for a prescriptive approach to each market. Within the region, the Council is focusing now on supplementing its robust technical servicing with an aggressive demand development portfolio. By acting as a catalyst for consumption, the Council’s South and Southeast Asia office is aggressively tackling global ending stocks of feed grains.
In addition to the feedstuff complex, the South and Southeast Asia office is also actively developing ethanol markets. As the region rapidly advances from bicycles to motorbikes to automobiles, its demand for a variety of low cost fuels and fuel oxygenates greatly expands. As a result, South and Southeast Asia are home to tremendous blending potential for U.S. ethanol.